Banking & Financial Services
Brand Strategy, Naming and Visual Identity
IndusInd Bank is a prominent universal bank with a vast network serving over 2.5 crore customers through nearly 2,000 branches and 5,000+ distribution points across India. In South India, we have supported IndusInd Bank’s regional growth by managing end-to-end branch setup and readiness, ensuring each location is fully prepared for seamless customer operations. Our work spans customer-facing communication, internal and external branding, and targeted marketing initiatives, all designed to reinforce the bank’s reputation for excellence, innovation, and customer trust.
Our scope of work included:
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